LinkedIn SEO Assessment Test Quiz Answers

 

LinkedIn SEO Assessment Test

The LinkedIn Skill Assessments feature allows you to demonstrate your knowledge of the skills you’ve added on your profile. Job posters on LinkedIn can also add Skill Assessments as part of the job application process. This allows job posters to more efficiently and accurately verify the crucial skills a candidate should have for a role.

The topics in the Search Engine Optimization (SEO) assessment include:

• On-Page
• Ranking
• Technical
• Terminology
• Tools

Question Format
Multiple Choice

Language
English

Linkedin Search Engine Optimization (SEO) Assessment Answers

The LinkedIn SEO Assessment Test include permits you to exhibit your insight into the skills you've added to your profile by finishing assessments explicit to those skills. A normal evaluation comprises of 15 numerous decision questions and each question tests in any event one idea or subskill.

1.The search query "how to make donuts without yeast" is an example of what?

• fresh keyword
• operative keyword
• short-tail keyword
• long-tail keyword

2.What is one way in which search queries have evolved over the years?

• Queries are much shorter.
• Fewer searches are coming from mobile.
• More searches are using natural language.
• Keywords are now irrelevant

3.Which statement is true about JSON-LD?

• It is the only structured data format available.
• It has no relation to JSON.
• It is considered the most complicated approach to adding structured data.
• It is Google's preferred structured data format.

4.Which backlink would you expect to be treated as the least important?

• a link matching the background-color
• a link in italics
• a link at the bottom of a list
• a link in the bottom of the body content

5.What is a key reason why duplicate content might cause an issue with the ranking?

• It creates an inability to use canonical URLs, which dramatically reduces crawl effectiveness.
• It requires using a 302 redirect, which dilutes PageRank.
• It makes it difficult for a search engine to determine the original and authoritative content source
• It triggers an immediate manual action penalty, which delists an entire domain until the duplicate content is removed.

6.Which link is not crawlable?

• <a onclick="newwin('domain.com')">
• <a href="https://domain.com">
• <a href="/../category-2/page">
• <a href="https://domain.com" class="blue">

7.Which tool enables companies to display extra information within the natural search results without the need of any structured data?

• Google Input Tools
• structured data testing tool
• Google Tag Manager
• Google My Business

8.Which search query would be most difficult to determine search intent?

• Microsoft Office 365
• LinkedIn login
• XBox live coupon
• LAX airport directions

9.You notice that you have a backlink originating from a spam website, and you cannot get the site to remove it. What should you consider doing?

• Disavow the link.
• 301 redirect the link back to the spam site.
• Add the link to robots.txt.
• Remove the page to which the link is pointing.

10.Which choice represents the best header structure?

• H1: How to Bake Bagels
• H1: Ingredients
• H1: Dry Ingredients
• H1: Wet Ingredients
• H1: Instructions
• H2: Reviews

• H1: How to Bake Bagels
• H2: Ingredients
• H3: Dry Ingredients
• H4: Wet Ingredients
• H2: Instructions
• H6: Reviews

• H1: How to Bake Bagels
• H2: Ingredients
• H4: Dry Ingredients
• H5: Wet Ingredients
• H6: Instructions
• H1: Reviews

• H1: How to Bake Bagels
• H2: Ingredients
• H3: Dry Ingredients
• H3: Wet Ingredients
• H2: Instructions
• H2: Reviews

11.Changing the title tag and/or meta description will have a measurable impact on your _____.

• LSI
• PPC
• RSS
• CTR

12.What is the dwell time in this scenario?

1. User searches for "Bagel Recipes".
2. User spends 1 minute reviewing results.
3. User clicks a result: "Brad & Jeff's Bagel Recipe Blog".
4. User spends 3 minutes reading article.
5. User clicks back to search results.
6. User spends 2 minutes reviewing results.

• 6 minutes
• 3 minutes
• 2 minutes
• 1 minute

13.Why is it important to be mindful of outbound follow links?

• Any following links reduce your PageRank by 1.
• Your site's reputation is tied to the sites you link to.
• There is a limit to how many links you can create.
• all of these answers

14.You are searching for a website that was published within the last week. When you type in the URL, the site does not appear in Google search results. Why might this be?

• A sitemap has not yet been submitted to Google.
• Google has not yet crawled this website.
• The website does not have a high enough domain authority.
• The website does not provide useful information.

15.Your site serves identical content when you visit domain.com/page or domain.com/page?ref=123. What should you implement?

• a 302 redirect
• a rel=canonical link
• parameter stripping
• URL cloaking

16.Which approach is not advisable to geotargeting your website?

• using a ccTLD
• using URL parameters
• using a gTLD with subdomain
• using a gTLD with a subdirectory

17.Google primarily determines indexing and ranking by crawling which version of a page?

• submitted version
• mobile version
• desktop version
• responsive version

18.What would significantly improve Google's ability to display a non-YouTube video in its search results?

• Provide a 150 x 80-pixel thumbnail image.
• Convert .mp4 videos to .mov.
• Embed video objects with JavaScript conditionals.
• Add Schema.org VideoObject.

20.According to Google, what type of content includes topics such as news, legal issues, financial advice, and medical information?

• YMYL
• KYC
• RSS
• BDB

21.A user clicks an internal link resulting in this redirect chain: http://domain.com -> https://domain.com ->https://domain.com/. In this example, what is being consumed unnecessarily?

• crawl budget
• velocity scale
• redirect allotment
• domain authority

22.You have been asked to help a big e-commerce brand optimize its website for search engines. They currently have thousands of products listed on their website. What is your most appropriate first step?

• Recommend that they add more products.
• Register the business with a Google My Business account.
• Work on compressing image files.
• 302 redirect all product pages to a URL that contains target keywords.

23.Which statement is true regarding the use of social signals, such as LinkedIn shares, by Google in its ranking algorithm?

• Google does not use social signals to determine rank.
• Social signals are identical to backlinks.
• Social signals provide a benefit only if they have structured data markup.
• Social signals are used to determine topic authority.

24.How do keywords change as people progress through the buying cycle?

• They move from complex to simple, as searchers find answers to their questions.
• They move from simple to more complex as searchers gather more information and then refine their choices.
• They stay simple, as searchers try to use as few words as possible.
• The keywords do not change much at all.

25.Which page title references to content that is evergreen?

• How to Reheat Pizza
• Complete Coverage of Microsoft's Latest Announcement
• The Future of SEO in 2020
• Mega List of Teams Going to the Olympics
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